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9609/12/M/J/22 · question 3 of 4 in this topic

Question 7

7(a)8 marks

Analyse the advantages to a business of using online advertising.

Your answer

Suggested time: 12 min

7(b)12 marks

Discuss the usefulness to a furniture retailer of using secondary market research when planning to enter a new market.

Discuss More than one point is wanted. Look at the marks available to judge how many.

Your answer

Suggested time: 18 min

9609/12/M/J/22Cambridge International AS & A Level Business 9609 · May/June 2022 · Paper 1 variant 2 · sit the whole paper